Turning of aktel into robi and

How to Write a Summary of an Article? Executive Summary Telecom industry is one of the significant industries of Bangladesh.

Turning of aktel into robi and

Turning of Aktel Into Robi and Their Market Challenge Essay Example | Graduateway

Aktel will henceforth be known as Robi, underlining the rich, vibrant culture and heritage of Bangladesh, executives of the popular cellphone company said. He went on to point out that the word Robi is also very familiar to Bangla speaking people as it is the name of their pride poet, Rabindranath Tagore.

The mobile phone operator has also taken the logo of the Axiata Group Berhad, the parent company. One of the six mobile companies in Bangladesh, Robi is the third largest mobile phone operator in terms of revenue, having some Earlier, the largest mobile phone operator in the country, Grameen Phone Ltd.

Aktel, which has now become Robi, launched its operations in Bangladesh on the November 15, The challenges of Robi The Robi has not faced any major problem for the changes of the brand name.

They go through advertising for the changes of their name from Aktel into Rabi. They change their name and logo.

Turning of aktel into robi and

The name Aktel has no a clear meaning to the people of Bangladesh. Rabi has a colorful meaning and it is well known name of the rural level people of Bangladesh.

By changing the name to a Bengali word, the company aims at aligning its services with local culture and tradition. The new name makes a change in the market. Some of the people change their Aktel sim card without any cause for changing the name Aktel into Rabi.

When they realize the reason of change they come back. They plan to plans to launch new products, services and offers including rates from BDT 0. It will continue to invest this year and will focus on rural penetration and bring products like m-commerce, m-marketing and m-remittance.

After the changes of their name they launch some new feature and product for the new market. They go for CSR work.

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Like, they will continue the ongoing CSR engagements like English in Schools, which is being held in partnership with The Daily Star, to help English learning in one thousand schools across the country. In its pursuit to support the government for Digital Bangladesh initiative, Robi will continue to collaborate in establishing internet connectivity in the primary schools across the country.

This will give due opportunities to the children of this land to develop themselves as able leaders of tomorrow at all fronts. Rabi can get the brand image like the Aktel.Turning Of Aktel Into Robi And Their Market Challenge.

Aktel, one of the country’s top mobile phone brands, took its new name—Robi—meaning the sun, with effect from the dawn of Sunday when it also unveiled a new logo for the company at a colourful ceremony at the capital’s Suhrawardi Uddyan.

Log-in to your Robi e-Care account and manage your Robi account. Don't have an account? Register for FREE. Would like to give your feedback as a non Robi e-Care user? Complaint status for non Robi . Turning of Aktel into Robi and their market challenge.

Aktel, one of the country’s top mobile phone brands, took its new name—Robi—meaning the sun, with effect from the dawn of Sunday when it also unveiled a new logo for the company at a colourful ceremony at the capital’s Suhrawardi Uddyan.

Jun 14,  · Robi has planned to share infrastructure with fellow mobile phone operator Banglalink as part of its cost-cutting drive, but sees no reason to float shares, company chief executive Michael Kuehnar regardbouddhiste.comr who has turned around once ailing AKTel into the fastest growing mobile operator this year said his company has launched talks with Banglalink to.

One of the six mobile companies in Bangladesh, Robi is the third largest mobile phone operator in terms of revenue, having some million subscribers across the country. Earlier, the largest mobile phone operator in the country, Grameen Phone Ltd., had also changed its logo assuming that of Telenor Group, the major shareholders of the GP.

Turning Of Aktel Into Robi And Their Market Challenge. Aktel, one of the country’s top mobile phone brands, took its new name—Robi—meaning the sun, with effect from the dawn of Sunday when it also unveiled a new logo for the company at a colourful ceremony at the capital’s Suhrawardi Uddyan.

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